Joseph Avakian

design by choice …

Can our lives be designed by the choices we make, meaning not just choices made to survive, but rather to design!!  Which by definition of Dictionary means making aesthetically attractive. Can our lives be designed by the choices we make, meaning not just choices made to survive, but rather to design!! 

beauty …

I was once challenged that I made a link between the fact that “… if beauty is in the eye of the beholder … then we have to say that Truth can be in the eye of the beholder!” and so, saying that there are many beauties and many Truth’s? It was interesting that these […]

Relevare …

Is the Latin word by which we derive the word relevance, or relavant, meaning “raising up”! What is it that catches our ear? our sight? or our heart? Relevance is what makes a speaker and their theme, look or emotion so captivating to its audience. But what is the key that helps us become more […]